by TMM Webdev | Dec 27, 2023 | Brands
Essential Checklist: Getting Ready for Your 2024 Influencer Campaign Reading Time: 5 min From identifying your goals to creating a sound content strategy, these eleven steps will help you maximize results. We encourage you to use this post as your influencer campaign...
by TMM Webdev | Nov 28, 2023 | Brands
The recent declaration by Mirriam of “authentic” as the word of the year for 2023 resonates deeply with me, especially in the context of my agency’s foundational principle. We’ve always believed that authentic outcomes emerge from systems built on trust. This...
by TMM Webdev | Aug 15, 2023 | Brands
Are you an ambitious Bev-Alc brand looking to conquer the digital realm and create an unforgettable impact? Look no further! At ApexDrop, we are the industry’s go-to experts in leveraging the power of micro-influencers to elevate Bev-Alc brands to new heights....
by TMM Webdev | Jun 16, 2023 | Brands
If you’re a brand marketer trying to connect with influencers, you may be wondering how to find the right ones. Should you seek specialists with a devoted following in one industry such as beauty, food, fashion or healthy living? Or, should you go with lifestyle...
by TMM Webdev | Jun 16, 2023 | Brands
As influencer marketing continues to evolve, so do the myths. Learn what’s new and what’s old in this article adapted from my recent podcast, “The Lies You’ve Been Told About Influencer Marketing.” MYTH 1. The ROI of influencer marketing is immediate. Marketers...
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