ApexDrop campaigns involve using your own products as compensation to micro-influencers. Many in the industry call this “gifting” or “trade collaborations”. This method works best with higher-quality items over $100 in retail value. By giving influencers a way to opt-in to truly love your products before discussing payment, ApexDrop achieves authentic high-quality posts for its clients.
Through fostering this relationship between blogger and brand, ApexDrop has become one of the most respected micro-influencer networks in the world. Moreover, ApexDrop micro-influencers post valuable user-generated content (UGC) to your target audience, which means that your brand reaches only the most passionate and attentive followers.
If you’re curious about what’s in it for the influencer, please click here to find out more.